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Lean Data Approaches to Measure Social Impact
Use low-cost technology to gain high-quality customer data and insights
Lean Data Approaches to Measure Social Impact
Learn How To
Use Acumen's Lean Data framework as an alternative to the traditional "monitoring and evaluation" approach
Pinpoint data collection opportunities in your customer journey
Create a streamlined survey to understand why your product, service or program is meaningful to customers
Identify an appropriate technology to rapidly collect data
Run a Lean Data sprint within your own organization
Present customer insights and recommendations to stakeholders
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Course Syllabus
Learning Tools
5 reading guides highlighting case studies and examples
5 workshop guides to structure the development of your own Lean Data approach
Video tutorials from mobile survey providers
Section 1: The Lean Data Mindset
Video: Introduction to the Course
Video: The Need for Human-Centered Data Collection
Video: What is Lean Data?
Video: How Lean Data Compares to RCTs
Video: A Story of Lean Data in Action
Video: Case Study: How Lean Data Changed a Tutoring Program
Video: How to Define a Customer Promise
Reading: The Lean Data Mindset
Reading: What is Lean Data?
Reading: Why is Lean Data Needed?
Reading: Perceptions vs. Reality
Reading: Who is Lean Data for?
Reading: The Lean Data Approach
Reading: The Core Tenets of a Lean Data Approach
Reading: Putting Lean Data into Practice
Case Study: Edubridge
Activity: Design Your Customer Promise
Activity: Scope Your Lean Data Challenge
Section 2: Embedding Lean Data Into Your Customer Journey
Video: The Typical Steps in a Lean Data Process
Video: What Can Lean Data Help You Learn?
Video: When Should You Use Lean Data?
Video: How to Build a Customer Journey Map
Reading: Embedding Lean Data into Your Customer Journey
Reading: Embed Lean Data into Existing Operations
Case Study: IkamvaYouth
Activity: Build Your Customer Journey Map
Section 3: Building Your Lean Data Survey
Video: Design Principles for a Great Lean Data Survey
Video: 3 Things to Avoid When Writing Surveys
Video: How to Formulate a Great Lean Data Question
Video: Introduction to Core Insight Surveys
Reading: Build Your Lean Survey
Reading: Crafting the Right Questions
Reading: Rules of Thumb for Developing Lean Data Surveys
Reading: Two Standard Questions to Consider Asking—NPS and CES Scores
Reading: Final Words of Advice
Case Study: Dr. Consulta
Activity: Draft Your Survey Questions
Section 4: Pick Your Technology
Video: Overview of Remote Surveying Techniques
Video: Overview of Mobile Surveys
Video: Overview of Phone Surveys
Video: Overview of Interactive Voice Response
Video: Overview of Online Survey Tools
Video: How to Select the Right Technology to Use With Your Survey
Video: How to Calculate Sample Size
Video: The Pros and Cons of Self
Reported Data
Video: Addressing Cultural and Linguistic Differences
Reading: Pick Your Technology
Reading: A Mobile Phone in Every Pocket
Reading: 6 Primary Ways to Survey People
Reading: Specific Technology Recommendations
Reading: Best Practices
Reading: Lessons from the Field
Case Study: Solar Now
Activity: Choose Your Technology
Section 5: Implement, Embed, Share
Video: Case Study: How Lean Data Was Embedded in a Solar Company
Video: How to Start Analyzing Your Data
Video: How to Take Lean Data Forward
Reading: Making Decisions Based on Data
Reading: Moving from Data Collection to Building a Customer Insights Engine
Activity: Start Surveying
Activity: Create a Micro Lean Data Presentation
Activity: Summary Deck
"The course was incredibly helpful. It was also a great platform for meeting people from nonprofits and social enterprises working on similar challenges.”
Emma
Course Description
In this course, you’ll learn the Lean Data methodology, a new way to collect insights from customers in order to measure your outcomes and make decisions that maximize impact.
This course is designed for social enterprises and nonprofits who are looking for an agile, effective and low-cost way to better understand their customers and assess social impact. It is not specifically designed for experienced monitoring and evaluation professionals – although they may find useful tips and suggestions, especially with respect to remote surveying techniques such as phone calls and SMS.
Supported By
For more than 100 years, The Rockefeller Foundation’s mission has been to promote the well-being of humanity throughout the world. Together with partners and grantees, The Rockefeller Foundation strives to catalyze and scale transformative innovations, create unlikely partnerships that span sectors, and take risks others cannot - or will not.
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60 Decibels makes it easy to listen to the people who matter most. Our Lean DataSM approach turns customer voice into high-value insights that help businesses maximize their impact. We have a network of 120+ trained Lean DataSM researchers in 30+ countries who speak directly to customers to understand their lived experience. By combining voice, SMS, and other technologies to collect data remotely with proprietary survey tools, we help clients listen more effectively and benchmark their social performance against their peers.
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